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Google Ads vs Social Media Ads: Which One is Right for Your Service Business?

Google Ads vs Social Media Ads: Which One is Right for Your Service Business?

Trying to generate more leads for your service business? Wondering if you should use Google Ads or social media ads? Allure Digital Marketing has the answers. ...more

Digital Marketing

November 11, 20242 min read

Why Your Small Business Needs a Social Media Strategy

Why Your Small Business Needs a Social Media Strategy

Social media platforms offer a powerful and cost-effective way to connect with new customers, build brand loyalty, and ultimately drive sales. But simply having a Facebook page or an Instagram account... ...more

Social Media

July 16, 20243 min read

Marketing Funnels: Social Media, Google Ads & Meta Ads

Marketing Funnels: Social Media, Google Ads & Meta Ads

Imagine your ideal customer walking through a store. They might browse casually at first, then stop to examine a product and finally head to checkout. Or they may not buy anything and walk straight ou... ...more

Social Media

July 16, 20244 min read

5 Benefits of Outsourcing Social Media Management

5 Benefits of Outsourcing Social Media Management

What word comes to mind when you think of your company’s social media presence? If your mind immediately lands on words along the lines of dull, inactive or nonexistent instead of vibrant and high-per... ...more

Social Media

July 16, 20243 min read

How to Manage your Social Media Marketing During the Coronavirus Pandemic

How to Manage your Social Media Marketing During the Coronavirus Pandemic

Events are cancelling. Schools are closing. Travel is grinding to a halt. It’s understandable that a lot of us are feeling stressed, anxious and concerned about what’s to come. ...more

Social Media

May 21, 20242 min read

Instagram Has Hidden Post ‘Likes’ in Australia!

Instagram Has Hidden Post ‘Likes’ in Australia!

You can no longer view how many likes other people’s posts have received. It first happened in Canada, and now it’s been rolled out here – as well as Ireland, Italy, Japan, Brazil and NZ. ...more

Instagram

May 21, 20242 min read

15 Instagram Stats Every Business Owner Should Know for 2018

15 Instagram Stats Every Business Owner Should Know for 2018

Instagram now has 1 billion active monthly users. To put that into perspective, when it was bought by Facebook 6 years ago (for $1 billion), it had just 30 million. ...more

Social Media ,Instagram

May 21, 20242 min read

Is your business ready for the GDPR?

Is your business ready for the GDPR?

The EU’s General Data Protection Regulation comes in to effect this Friday 25th May. The new law – “the most important change in data privacy regulation in 20 years” ...more

Digital Marketing

May 21, 20243 min read

How To Use Pinterest For Your Business

How To Use Pinterest For Your Business

Pinterest is one of those social media channels that you can get lost on for hours – well, 14.2 minutes to be exact (the average time spent on the platform). ...more

Social Media

May 21, 20242 min read

Ready for a Show-Stopping Digital Presence?

Allure, attract and make a profitable impact with your ideal customer. We have the experience and passion to take your brand forward and prepare you for long-term online success.

ARE YOU USING YOUR FACEBOOK BUSINESS PAGE TO ITS FULL POTENTIAL?

Facebook is a tremendously powerful tool for businesses of all types and sizes. It has more than two billion users worldwide, creating an enormous potential audience for businesses with a Facebook Page.

Audit your page now with this 34-question checklist and know it’s set up correctly, optimised, and working for you.

FREE Download: 150 Social Media Post Ideas

Download our curated collection of 150 creative post ideas designed to spark your social media content creation, eliminating the
uncertainty of what to post next and ensuring a steady stream of engaging content for your audience.

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